SocialPeta发布2026年9月21日至27日海外短剧周榜数据显示，活跃短剧约4.17万部，环比下降9.73%；新发布作品约5900部，占活跃剧目的14.14%。
本周AI生成的真人短剧包揽全部榜单位置，整体创作量继续收缩。报告指出，广告主正变得更加谨慎，选择性投放，创意效率和内容差异化可能比单纯增加数量更重要。
本周海外短剧活跃剧目约4.17万部环比下降9.73%，新作约5900部，AI真人剧包揽全部榜单位置。
🎬 Short Drama Weekly Ranking | September 21 – 27, 2026
🔥 Key Takeaways:
AI-generated live-action dramas swept the entire ranking this week, marking a clear shift in the creative landscape. Meanwhile, the active title pool and creative volume continued to shrink, suggesting that advertisers are becoming more selective with their campaigns.
📊 This week’s trends:
✔ ~41.7K short dramas actively running, -9.73% WoW
✔ ~5.9K new releases, accounting for 14.14% of active titles
✔ AI-generated live-action dramas dominated all ranking positions
✔ Overall creative volume declined further
📈 What’s changing in the market?
• AI takes center stage: AI-generated live-action dramas have become the defining format in this week’s ranking
• Less volume, more caution: Advertisers appear to be scaling back creative output and taking a more measured approach to spending
• A changing competitive landscape: As campaigns become more selective, creative efficiency and content differentiation may matter more than sheer volume
📈 Want more insights into micro-drama trends and mobile marketing strategies?
Check it out 👉 https://socialpeta.com/
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来源：SocialPeta · x.com