#AamirKhan Productions and @FarOutAkhtar 's @excelmovies join hands to launch microdrama platform ✅

Microdramas are designed as mobile-first shows, typically consisting of short episodes with fast-paced narratives.

The venture, which has been in development for some time, will leverage existing intellectual property (IP) from both production houses, original content, and exclusive partnership with digital creators, according to a release here.

Microdramas are designed as mobile-first shows, typically consisting of short episodes with fast-paced narratives. It is intended for audiences seeking episodic entertainment in bite-size formats.

People familiar with the development said the platform is also in the process of signing exclusive content partnerships with prominent digital and YouTube creators.